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Frequently asked questions about SEO and AIO

SEO (Search Engine Optimization) improves how easily your website can be found on Google. It helps attract qualified visitors organically — without paying for ads — and builds long-term visibility and trust for your brand.

AIO focuses on optimizing your content not just for search engines, but also for AI-driven tools like ChatGPT, Gemini, and voice assistants. It ensures your content is structured, conversational, and relevant so AI models recognize and recommend it.

SEO is a long-term strategy. You’ll usually see improvements within **3–6 months**, depending on your competition, keyword difficulty, and consistency in publishing quality content.

Key factors include keyword relevance, page speed, mobile friendliness, internal linking, backlinks, and fresh, valuable content. Google’s algorithm also rewards strong user experience and trustworthy information.

AI tools like Google’s Gemini and ChatGPT prioritize content that clearly answers user intent. Optimizing for AI means writing in natural language, using structured data, and focusing on real user questions instead of keyword stuffing.

On-page SEO focuses on elements within your website (content, titles, structure). Off-page SEO involves external signals like backlinks, social mentions, and brand authority.

Yes — but use them naturally. AI tools and Google both understand context and synonyms, so focus on topics and questions rather than repeating the same phrase.

Technical SEO ensures search engines can properly crawl and index your site. This includes fast loading times, secure HTTPS, structured data, clean URLs, and fixing broken links or errors.

Keyword stuffing, ignoring mobile users, neglecting meta descriptions, using duplicate content, or failing to track analytics are common errors that can harm rankings.

Yes, with the right tools and consistency. However, professional SEO/AIO support ensures technical accuracy, strategy, and faster measurable growth.

Reviews

    

We have been working with Surlinio since the start of our companies — and honestly, Surlinio has truly been a lifesaver for us.

Patrick van AllerPatrick van AllerKinsbergen
    

Always immediately available for any questions. Fast and friendly service! Very happy with Surlinio!

Kelly Navarro-PaternotKelly Navarro-PaternotVAAZ Styling
    

I’m extremely happy with our collaboration with Surlinio! Highly recommended if you’re looking for someone reliable and skilled!

Brigitte van CromvoirtBrigitte van CromvoirtBij Brigitte
    

At Surlinio, the customer always comes first. The team is friendly and knowledgeable. Our websites and socials are in good hands with them.

Folkert BlaauwFolkert BlaauwGrote Kerk
    

Surlinio made a great impression on me from the very beginning. They are always available and provide excellent service.

Jerry StassartJerry StassartRöttgering NVM Makelaars
    

We’ve been a satisfied customer of Surlinio for years. Great advice, beautiful websites, and fast support make for a very pleasant collaboration!

Sander TielrooijSander TielrooijUnicomm
    

Smooth and fast communication. Website changes are implemented quickly, and they provide great input.

Margot JurayMargot JurayBistro Jules
    

A fantastic company with helpful, thoughtful, and professional employees. Nothing is ever too much to ask.

Barry VerbeekBarry Verbeek&Beek
    

Surlinio is a great partner for our website. They love to think along with us and provide valuable advice, which we really appreciate!

Rick van HoornRick van HoornColorworks
    

Surlinio has built two websites for me, and I am very satisfied. In short, I can truly recommend this company.

Hans LepelaarHans LepelaarDangremond
    

Surlinio has a lot of expertise, offers full-service support, and responds quickly to requests. With just one phone call, everything is arranged.

Herman SmitHerman SmitDe Pier Scheveningen
    

Nothing is ever too much for this company. Friendly staff and management. A great company to work with.

Herma KluinHerma KluinRecherchebureau Incognito
    

An excellent company for websites, hosting, and social media management. Fast response and great service.

Paul SchmidtPaul SchmidtSales Improvement Group
    

A great company that helps you quickly. Highly recommended for entrepreneurs who like to move fast.

Cor RoeleveldCor RoeleveldVigo Family
    

I’m so happy with this company — I just send an email and my wishes are instantly updated on my website. A top-notch company 👌👌👌

Ray ChangRay ChangRayfit
    

Surlinio is an excellent partner for our charity Support Casper! Their flexibility, efficiency, quick responses, and quality make us very satisfied.

Sjoerd ZwanenburgSjoerd ZwanenburgSupport Casper
    

Always very quick to respond, both by phone and email — often even during weekends. A reliable partner for many years.

Chris SchramChris SchramWillemsvaart
    

Thanks to a recent social media boost, my business is back in the spotlight. Surlinio has been my social media partner for 8 years, and I always feel heard and supported.

Danny den HarderDanny den HarderLunchroom Today
    

Truly an amazing company — very helpful and professional. If you’re looking for a team to handle your website and social media, Surlinio is the one!

Rik HendriksRik HendriksDe Horecatussenpersoon

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